A recent event organised by Ladies Study Group (LSG) on ‘A Woman of Substance, upheld the cause of women empowerment and self-sufficiency.LSG, which is the ladies wing of the Indian Chamber of Commerce and actively involved in promoting women empowerment and various social issues embarked on its m...
Urban Blackberrys, a leading men’s fashion brand in India, recently launched a branding identity for their new line of men’s garments. ‘Why Plan’, the company’s new branding coinage, adds itself to the growing menswear options in India. Mallika Misra, Sr. Manager, URBAN Product Merchandisi...
At present, the Indian economy is passing through a phase of rural stress, credit crunch, lack of employment opportunity, etc. Across the world, one is witnessing a push-back of globalisation by nationalist and protectionist forces. Economist Dipak Nayyar, a professor emeritus, Jawaharlal Nehru Univ...
About 50% of the main workers in India still earn their livelihood from agriculture. Although the sectorial contribution of agriculture has now come down to about 17% of our GDP, one cannot ignore the problems of agriculture because half of the working population in India still remains engaged in th...
Q. What are your views on the growth of mechanisation or equipment-based agriculture?A. Agricultural equipment have existed perhaps as long as agriculture. In the context of mechanisation, I presume the question is the power source used for the agricultural equipment. Till about 50 years ago, the so...
An idea of sustainability in agricultureA recent important media report claimed that a growing number of farmers in Punjab are interested in cultivating rice. The change of mind-set is due to some advantage of rice production over wheat or other products in the state. Punjab enjoys the biggest advan...
The present article is devoted on the intake of biotin, i.e., vitamin B7 and its probable adverse impact on pathological test reports.What is Biotin?Biotin is actually vitamin B7 or H. It is a water-soluble B-Complex. It helps the body metabolise proteins, fats, carbohydrates and process glucose. In...
The digital landscape in India is witnessing a paradigm shift. About 87% brands leverage digital marketing techniques and 38% of them allocate around one-third of their budget to digital marketing. India has emerged as a high potential country in terms of digitalisation. A Times Internet study indic...
Euromonitor International’s recent research states that skin care is one of the key revenue drivers in beauty segment and by 2019, India will emerge as a primary growth market. Within skin care, there is a growing demand for natural and organic products.Divine Organics is the first Indian brand to...
Getting a loan isn’t easy. Satyam Kumar, Co-Founder, LoanTap, spoke to BE’s Ankita Chakraborty about the present lending industry and how his company is working towards providing hassle-free lending services.Q. What was the idea behind LoanTap? How does it work?A. Until a few years ago, traditio...