May , 2019
Cashing in on cricket
18:35 pm

Nikhil Raghavan

At his peak, when Sachin Tendulkar was referred to as the God of Cricket, when Sunil Gavaskar was called the Little Master, and when the IPL cricket series dominate our lives, it was no joke when it was claimed India’s economy depended on cricket. We have heard of the term, cricket diplomacy, in the bureaucratic and political governance circles. Online and offline computer games and VR gaming systems have not only cashed in on popular movie and web series but also on the cricket season.

At the recently held GATO 2.0 – Gaming for Tomorrow conference 2019, organised by the Internet and Mobile Association of India (IAMAI), WCC Rivals from the stables of Nextwave Multimedia won the ‘Best Live Game’ award. This recognises the best live gaming experience on a gadget (mobile/tablet), with the idea of serving and engaging customers with an innovative concept that captivates a significant user base.

WCC Rivals, the first full-featured multiplayer cricket game on mobile platform, offers authentic cricketing experience in 3D format. It has intense 3D graphics and scintillating gameplay and animations. P.R. Rajendran, Founder and CEO, Nextwave Multimedia said, “It’s an honour to be recognised by the Internet and Mobile Association of India. It is our constant endeavour to offer unmatched gameplay, cutting edge graphics and realistic animations giving gamers the most fun, exciting and rewarding cricket gaming experience outside a stadium.”

Nextwave Multimedia is a leading digital media company specialised in mobile game development, interactive content and animation. A subsidiary of Nazara Technologies, India's leading mobile game publisher, Nextwave develops quality casual and multi-player games in the sports genre. Games developed by Nextwave have seen over a 100 million downloads across various platforms. Nextwave’s World Cricket Championship 2 (WCC2) is currently the number one mobile cricket game in the world. Yet another - ‘Battle of Chepauk’ developed for the Chennai Super Kings, has seen over eight million downloads, the most for any IPL team. In recognition of Nextwave’s expertise in developing cricket-based games, Cricket Australia partnered with Nextwave to develop the official game of the Big Bash League in 2018.Now that the current season of the IPL is over all eyes are trained towards the World Cup Cricket.


Add new comment

Filtered HTML

  • Web page addresses and e-mail addresses turn into links automatically.
  • Allowed HTML tags: <a> <em> <strong> <cite> <blockquote> <code> <ul> <ol> <li> <dl> <dt> <dd>
  • Lines and paragraphs break automatically.

Plain text

  • No HTML tags allowed.
  • Web page addresses and e-mail addresses turn into links automatically.
  • Lines and paragraphs break automatically.