HDFC ERGO General Insurance Company and NSDL Payments Bank Limited, Subsidiary of National Securities Depository Ltd. announced their partnership to offer a whole range of general insurance products to the bank’s customers. This partnership aims to bring together the deep distribution network of NSDL Payments Bank and the strong innovation pipeline of HDFC ERGO to contribute towards financial inclusion in India. Ankur Bahorey,President, Banccasurance, HDFC ERGO General Insurance said, “We are confident that a seamless digital sales platform will provide a smooth buying experience to the customers. Through this partnership, HDFC ERGO is yet again enforcing commitment of reaching out to customers and making our products available to all possible sections of the society.” Ashutosh Singh, CEO, NSDL Payments Bank commented, “Investing in one’s health has always beenimportant but this realisation has been amplified in the last six months. Also, as more than 75% of our base is below the age of 30, we are excited to introduce them to right asset allocation strategies from an early age.”NSDL Payments Bank will offer affordable and customised insurance solutions to its customers through NSDL Jiffy - mobile banking application.