healthi is one India’s fastest growing digital preventive health start-ups, which empowers its users to make smart choices regarding their health. The company was founded by Krishna Ulagaratchagan and Rekuram Varadharaj (RV), both of whom are management graduates. Combining scientifically validated predictive analytics, machine learning technology, contemporary design, and strong partnerships with healthcare majors and cutting-edge research, healthi is revolutionizing the preventive healthcare market. It has made significant strides within a short span and now serves users in over 130 Indian cities. Rekuram Varadharaj, Co-Founder and COO, healthi, spoke to BE’s Anustup Roy Barman regarding his vision for the company.
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Q. Please tell us about healthi and the services it offers.
A. As with most innovations, healthi was born out of dissatisfaction with the status quo. With healthi, the user embarks on a personalized and comprehensive preventive health journey, which begins with a health check-up. It helps users choose the most suitable health packages available at leading providers. It provides easy-to-understand and comprehensive report to the user so that they may seek expert help and guidance from practitioners and specialists after understanding their health status. In short, healthi is a one-stop digital preventive health guide that conveniently provides access to the best healthcare practitioners and raises awareness about the prevention and management of
lifestyle diseases.
Q. What are the various health check-ups that healthi offers? How affordable are these?
A. Users find it difficult to choose and compare various packages to zero in on an appropriate package for health check-up, given the various options available at hospitals and diagnostic centres. Therefore, they end up choosing a package simply by the price and number of tests at the first venue they walk into. Subsequently, they end up buying additional tests, which were not included in the original package.
To address this issue, healthi uses sophisticated technology and analytics to recommend the most appropriate package
to a user that fully addresses his/her needs. healthi calls this feature ‘healthi Smart Select’. healthi's package recommendations have been validated by leading medical professionals. healthi’s recommendations are available at many leading providers across India at attractive discounts, backed by a price match guarantee, ensuring that the user gets the best value for packages that have been tailored to his/her needs. In addition to the customized package recommendations, users can also find a wide range of health check-ups that are age, gender specific or address specific needs.
Q. Which are the most common diseases affecting people according to data coming from the health check-ups?
A. While heart disease gets the most attention in India, the rate of prevalence of anaemia, diabetes, and high blood pressure are also high among Indians and consequently deserve more attention. We also find that more needs to be done to ensure women’s health. Detection and prevention of cervical and breast cancer need urgent attention.
Q. healthi has a feature wherein a person can be recommended the tests he/she needs to undergo out of 9,676,800 package options. What tools and technology are being employed in that?
A. healthi has developed scientifically validated Intellectual Property (IP) around chronic disease risk prediction models and analytics. healthi has used such predictive analytics, personalization algorithms and machine learning models to improve healthcare outcomes for employees in many leading companies in India. The same big data models and predictive analytics have been used as a foundation to personalize a health check from among 9.7 million options. The aim of this feature is to fully address a user’s unique needs and also deliver best value in the process.
Q. Preventive healthcare is yet to gain ground in India. How is healthi working in that direction?
A. Disease prevention and wellness begin with awareness. healthi has teamed up with industry experts and leading brands to provide personalized health check-ups that are customized to each individual’s unique needs. Post the health check-up, healthi’s comprehensive and simple reports enable the users to understand their health status with ease.
Q. How do healthi's master check-up and complete check-up services differ from each other?
A. The master check-up differs from the complete check-up in the focal areas. The master check-up concentrates purely on the kidney profile, lipid profile, and liver profile tests with a physical evaluation of blood pressure, pulse rate, and waist-to-hip ratio. The complete check-up offers a more comprehensive set of tests that evaluate the current health of the individual. In particular, the Complete check-up offers tests to screen for Hepatitis B, Vitamin B 12 deficiency, thyroid, fatty livers, kidney stones and additional cancer screening parameters.
Q. How does healthi ensure that its team members are keeping up with the continual advances in medical technology?
A. healthi brings together a team of highly qualified and experienced professionals who have worked in healthcare and technology, including biostatistics, population health, analytics and machine learning among others. Healthi is also fortunate to count among its advisors, leading global authorities in preventive healthcare and healthcare IT. The team and advisors ensure that we’re abreast of the trends in digital preventive health. In order to keep abreast of the continual advances in medical technology, healthi also has a research partnership with the Government of India on the efficacy of chronic disease prediction models.
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